Love it!
My daughter loves the flavor! I am glad to have found this toothpaste and have peace knowing it is safe and all natural!
Do you have any idea how hard it is to get Unicorns to approve toothpaste? It took us years, and tons of clinical research to prove to them that, in our opinion, THIS is the best toothpaste on earth for kids. It has all of the purposeful and uncompromising™ ingredients you love in Lumineux® products, but it’s strawberry flavored. Yum!